What's really going on?


  • During our telephone conversations with non-profits one person offered the following evaluation tip, "Get out of your office and people will really tell you what’s going on." I think that statement can be interpreted in a few ways. For me, I think it means that you need to look beyond customer satisfaction and target numbers. You also need to see public perception as a driver in the success of your organization. "Get out of your office....." could also mean that when you look at community needs and your services, you need to look at the larger picture of what's happening in your community - the services, supports and systems that exist.

    How do you "get out of your office?" How do you collect information on the public perception of your services? How do you determine the "fit" of your services in the overall community?


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